International Keynote – David Zaslav

19/09/19 Reverse order Timestamp format

  1. Carolyn McCall, CEO at @ITV: Day 1 of #RTSCambridge kicked off to a great start. We even got an exclusive that The Rt Hon Nicky Morgan MP (@NickyMorgan01) would love to appear on #Strictly Come Dancing #RTSCambridge @bbcstrictly
  2. First up, we have @Discovery's David Zaslav delivering his International Keynote, chaired by @katesilverton #RTSCambridge
  3. David Zaslav, CEO at @Discovery: When you tell stories that mean something to you it’s all the more powerful #RTSCambridge
  4. David Zaslav: I came to @Discovery because we have a voice, a platform. We have a chance to really make an impact #RTSCambridge
  5. David Zaslav: Natural history programmes can have an impact. Look at @BBC’s #BluePlanet which led to Former Prime Minister Theresa May changing legislation to help prevent pollution #RTSCambridge
  6. David Zaslav: There’s an abundance of broadcasters that create scripted content. At @Discovery we want to tell real stories that we’re passionate about #RTSCambridge
  7. #discovery David Zaslav says of new Steven Spielberg series Why We Hate idea came from a meeting with Spielberg five years ago and timely as ‘hate is on the rise’ now #RTSCambridge
  8. David Zaslav: The key question is, what content will people pay for before they pay for dinner? That's the filter #RTSCambridge
  9. David Zaslav: We ask ourselves what content would people watch before our content, because viewers now have the choice to watch anything else #RTSCambridge
  10. When asked if would Discovery would be sold he says ‘I hope not’ #RTSCambridge
  11. David Zaslav: Definition of success for us is always the same, it's scale #RTSCambridge
  12. Purposeful #leadership from David Zaslav, CEO at @Discovery: For most of my life, things were getting better. But in the last five years things are more challenging. We could do well but we want to do good. Power of #storytelling & content that stimulates action #RTSCambridge
  13. David Zaslav: @netflix have 150 million people that pay. If we can do that and have people buying products that they see from our programmes, we have a view-and-do concept that could be enormous #RTSCambridge
  14. David Zaslav: We're most successful in the UK when we're making TV that's local, that people feel close to. It's the heart of what we do #RTSCambridge
  15. David Zaslav: We're most successful when we create local content in all of our 200 countries, it means more stories #RTSCambridge
  16. David Zaslav: An example of us telling real stories is #TheChallengeJapanSkins for @GOLFTV, which follows an intense competition between golfing titans @TigerWoods, @McIlroyRory, @JDayGolf and #HidekiMatsuyama #RTSCambridge
  17. [email protected]katesilverton asks: golf, cycling or motorsports? David Zaslav says, my thing is golf, even though I’m terrible at it...#RTSCambridge
  18. David Zaslav: At @Discovery it's about satisfying curiosity, we get to tell real stories which are driven by what we're curious about, The best stories come from the heart #RTSCambridge